about me
Imagine driving down the street and you see a billboard; it’s shouting a message at you. You might feel tempted to shout back, but the brand won’t hear it. Social is a two-way street. The brand hears, and it can reply. That’s what sets social apart from other marketing disciplines. It is its unique ability to connect brands with loyal audiences through engaging content and conversation.
I’m Dan Quitério. And no, you should not just have the intern do it. I believe that serving on the front lines of a brand’s public communications with its audience (its customers, patrons, subscribers, or members) requires knowledge of basic human psychology, an authentic and specialized voice, an understanding of brand goals and reputation, and a lot of empathy. Training and experience can make the difference. Your brand is on the line. That matters to me.
endicott love
In 2025, I discussed my career and life in NYC with my alma mater, Endicott College. Read the story here and watch the video.
I currently serve on the EC Alumni Council.
thought leadership
Here’s a sampling of my thought leadership, as it pertains to social and influencer marketing.
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The University of Texas at Austin
Fordham University
University of Houston
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PR 360 | “How to Create Avid Enthusiasm on Social Media for Your Brand” (see video on this page)
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PBS TechCon | “How to Make Your Digital Media Accessible for All Audiences”
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Regional Emmy Awards (primarily promotional categories) | Member of The National Academy of Television Arts & Sciences (New York Chapter)
Cynopsis Best of the Best Awards and Model D Awards (online video content and advertising)
experience
Agency and brand/client side
US, international, and local
For-profit and nonprofit
Verticals: Entertainment, media, performing arts, education, and more